Phoenix Firefighters on Christopher Bean Flavored Coffee Alert

Released on = June 15, 2007, 1:38 pm

Press Release Author = Mark Geallis/ Christopher Bean Coffee co

Industry = Food & Beverage

Press Release Summary = Over 2000 bags of gourmet coffee blends and flavored coffees
were donated by Christopher Bean Coffee Company to Phoenix AZ Firefighters

Press Release Body = Daytona Beach, Florida - June 15, 2007 - Next week Phoenix
Fire Department Firefighters should be on alert for hot new coffee donated to the
local firefighters union by Christopher Bean Coffee Company. Over 2000 bags of
gourmet coffee were in a local warehouse for the introduction of Christopher Bean
Coffee in area Safeway stores which was delayed from spring until summer. Company
President Chris Brown said "We have a loyal customer base in Arizona Fry's stores
who know our coffees are top quality because of our fresh roasting. We did not want
to offer anything less to Safeway customers so rather than letting the coffee sit in
the warehouse for 6 weeks I asked Safeway to allow us to replace it in July and to
let us donate the earlier shipments locally."

Christopher Bean Coffee worked with the resources management division of the Phoenix
FD and with Don Hunter at Safeway's Tempe warehouse to coordinate the donation.
Marketing Director Mark Geallis said "We often donate to fire departments near our
Florida headquarters, so it only made sense to do the same in Phoenix. We know that
because firefighters need to stay alert for long shifts that they are natural coffee
lovers and they are among the many underappreciated public servants, so we wanted to
reward them with some special premium coffee".

About The Christopher Bean Coffee Company

The Christopher Bean Coffee Company located in Daytona Beach Fl was founded in 1996
and prides itself on selecting the highest quality, hand picked Arabica coffee beans
from the world's main coffee regions, including Central and South America, East
Africa, Indonesia and The Pacific Rim. Each variety is roasted in small batches to
maximize flavor. After roasting, coffee is immediately packaged and sealed to
ensure guaranteed freshness.

All of the coffee is made to order, not pulled from stock, so whether the coffee has
been purchased at supermarkets, enjoyed at restaurants or ordered on line, it will
be the freshest coffee possible. Christopher Bean Coffee distributes 12 varieties
in over 3,500 Grocery stores in 31 states and over 70 single origin, blends and
flavored coffee varieties worldwide to over 10,000 coffee lovers via the Internet at
www.christopherbean.com

Web Site = http://www.christopherbean.com

Contact Details = Christopher Bean Coffee Co.
Mark Geallis
440 Fentress Blvd
Daytona Beach, FL 32114
386-257-2326 xt. 223
mark@christopherbean.com

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